Terms of Service

Acceptance of these Terms

These Terms of Service are a binding agreement between you and Align & Conquer, operated by Luke J. Anderson (“Align & Conquer,” “we,” “us,” or “our”).

By accessing or using this website, submitting information, scheduling a conversation, checking an agreement box, purchasing a service, or otherwise using an Align & Conquer resource, you agree to these Terms and our Privacy Policy.

If you purchase or use a service on behalf of a company or organization, you represent that you have authority to accept these Terms for that entity.

If you do not agree, do not use the website or complete the transaction.

About Align & Conquer and the Services

Align & Conquer provides strategic, diagnostic, educational, consulting, facilitation, and advisory services for founders, leaders, teams, and organizations.

Services may include website content, written resources, diagnostic conversations, the Linchpin Review, private advisory, organizational advisory, forms, scheduling tools, payment pages, reports, recommendations, and related communications.

We may add, revise, rename, suspend, or discontinue services. The description and terms presented at the time of purchase govern that transaction unless a separate signed agreement states otherwise.

Eligibility and authority

You must be at least 18 years old and legally capable of entering a binding agreement to purchase services or submit an inquiry.

The website and services are not directed to children. Do not submit information about a minor unless it is reasonably necessary to the situation and you are legally authorized to provide it.

Professional boundaries

Align & Conquer provides strategic and advisory perspective. We do not provide legal, accounting, tax, securities, investment, medical, psychological, psychiatric, therapeutic, clinical, or other licensed professional services unless expressly stated in a separate written agreement and delivered by a properly qualified professional.

Nothing on the website or in a service should be treated as a substitute for advice from a qualified professional who has independently reviewed your circumstances.

The services are not therapy, mental-health treatment, crisis intervention, emergency support, or a substitute for emergency services.

No attorney-client, therapist-client, fiduciary, or other legally privileged relationship is created.

No guaranteed results

We do not guarantee any particular revenue, savings, profit, acquisition, organizational, leadership, personal, or other outcome.

Your results depend on factors outside our control, including the information you provide, your judgment, implementation, resources, market conditions, team members, timing, relationships, and decisions made by you or third parties.

Examples, testimonials, case studies, and prior client outcomes describe specific circumstances. They are not promises, forecasts, or representations of what every client should expect.

Your responsibilities

By using the website or services, you agree to:

• Provide complete, accurate, and honest information.
• Correct information that becomes materially inaccurate.
• Use the website, resources, and services only for lawful purposes.
• Attend scheduled sessions on time and participate in good faith.
• Protect confidential links, login information, and materials.
• Make your own final decisions and obtain licensed advice where appropriate.
• Not disrupt, scrape, reverse engineer, damage, misuse, or interfere with the website or related systems.
• Not copy, resell, distribute, publish, or commercially exploit our materials without written permission.

We are not responsible for a conclusion materially affected by information that is incomplete, inaccurate, misleading, or withheld.

Electronic records, signatures, and communications

You consent to conducting transactions electronically and receiving service-related communications by email, scheduling platform, payment platform, or other electronic means.

Clicking an agreement checkbox, submitting a form, completing payment, or otherwise taking an action clearly associated with acceptance constitutes your electronic signature and agreement to the applicable terms.

You are responsible for maintaining a current email address and reviewing confirmations, receipts, scheduling notices, and service communications.

Payments and billing

Prices are stated in U.S. dollars unless otherwise shown. Payment is due according to the checkout page, invoice, proposal, or separate agreement.

You authorize our payment processor to charge the payment method you provide for the amount displayed at checkout, including any applicable tax or separately disclosed fee.

The Linchpin Review is a one-time $750 purchase. It does not create a subscription or automatic recurring charge.

For other services, payment schedules, deposits, recurring charges, late fees, or installment terms will be disclosed in the applicable proposal, invoice, checkout, or agreement.

If you believe a charge is incorrect, contact us promptly at [email protected]. Nothing in these Terms limits lawful billing-dispute or consumer-protection rights.

The Linchpin Review

The Linchpin Review is a focused professional diagnostic and advisory engagement addressing one consequential situation.

Included in the Review

• A focused pre-session intake.
• Review and preparation by Align & Conquer.
• One 90-minute private session.
• Identification of the strongest primary Linchpin that can responsibly be identified from the available information.
• Consideration of relevant costs, consequences, constraints, opportunities, and connected issues.
• Practical recommendations.
• A concise written Linchpin Brief.

Scope

The Review is designed around one primary decision, constraint, opportunity, recurring problem, leadership or operational bottleneck, transition, misalignment, initiative, or piece of important work.

It does not include unlimited research, extensive financial modeling, a formal valuation, a legal or financial audit, interviews with multiple stakeholders, implementation services, a complete organizational assessment, or ongoing access after the engagement.

If the situation is materially broader than one Review can responsibly address, we may recommend narrowing the scope or considering a separate advisory engagement.

Linchpin Review refund policy

You may request a full refund within 48 hours of purchase only when all of the following remain true:

• The intake has not been submitted.
• The Review has not been scheduled.
• Align & Conquer has not begun substantive preparation.

Once the intake is submitted, the session is scheduled, or substantive preparation begins, the purchase becomes non-refundable because preparation has begun and capacity has been reserved.

No refund is available after:

• The Review session begins.
• You miss the session without sufficient notice.
• The Linchpin Brief is prepared or delivered.
• You disagree with the diagnosis or recommendations.
• You choose not to act on the recommendations.
• You do not obtain a particular result.

Refund requests must be sent to [email protected].

Intake, scheduling, rescheduling, and missed sessions

Intake and completion period

After payment, you will receive access to the intake and scheduling process. Unless otherwise agreed in writing, the intake and Review must be completed within 90 days of purchase.

If you do not complete the process within 90 days, the purchase may expire without refund. We may grant an extension in writing when circumstances reasonably justify one.

Rescheduling

You may reschedule without charge by providing at least 24 hours’ notice through the scheduling link or by contacting us.

A preventable cancellation or rescheduling request made less than 24 hours before the session may require a $150 rescheduling fee before another time is reserved.

Repeated late cancellations or missed sessions may result in forfeiture of the Review without refund. We may make a reasonable exception for an emergency or circumstance outside your control.

If Align & Conquer must reschedule

If we must cancel or reschedule, we will offer another available time. If we cannot provide a reasonable replacement time, you may request a full refund.

The Linchpin Brief

The Linchpin Brief normally will be delivered electronically within seven business days after the Review session unless another timeline is communicated.

The Brief summarizes the primary diagnosis, relevant consequences, and recommended next steps based on the information reasonably available during the engagement.

It is not an exhaustive report, formal audit, valuation, legal opinion, financial opinion, or complete implementation plan.

Linchpin Review advisory credit

The full $750 Linchpin Review purchase price may be credited toward a separate Align & Conquer advisory engagement when:

• Align & Conquer agrees that the advisory engagement is appropriate.
• A separate advisory agreement is accepted.
• The advisory engagement begins within 30 calendar days after the Review session.
• The first required advisory payment is made.

The credit:

• Is non-transferable.
• Has no cash value.
• Cannot be refunded separately.
• May not be combined with another credit or promotion unless agreed in writing.
• Applies only once.

The Review remains a complete standalone engagement. Purchasing it does not obligate either party to enter into further work.

Other paid services and advisory engagements

Focused Advisory, Integrated Advisory, Organizational Advisory, and other custom work may require a separate proposal, scope of work, service agreement, invoice, or payment schedule.

A separate written agreement may address scope, access, deliverables, meeting rhythm, fees, expenses, confidentiality, intellectual property, cancellation, termination, and other terms specific to that engagement.

If a separate signed agreement conflicts with these website Terms, the separate agreement controls for that engagement to the extent of the conflict.

Website use, an inquiry, or an initial fit conversation does not guarantee acceptance into an advisory engagement.

Confidentiality and submitted information

We will treat nonpublic information shared for a paid private engagement with care and use it to deliver the service, administer the relationship, maintain appropriate business records, improve internal operations in de-identified form, or comply with law.

Confidentiality does not apply to information that:

• Was already lawfully known to us.
• Is or becomes public without a breach by us.
• Is lawfully received from another source.
• Is independently developed without use of your confidential information.
• Must be disclosed by law, court order, or legal process.
• Indicates an imminent risk of serious harm or unlawful conduct requiring action.

Information sent through a general website form, email inquiry, or scheduling page is not protected by attorney-client, therapist-client, or other legal privilege.

Do not submit passwords, complete payment-card numbers, Social Security numbers, protected health records, trade secrets unnecessary to the engagement, or other highly sensitive information unless we specifically request a secure method.

Intellectual property and permitted use

The website and services may contain materials owned by or licensed to Align & Conquer, including branding, designs, copy, frameworks, methods, questions, tools, diagrams, templates, processes, recordings, reports, and training materials.

We retain all rights in those materials except for the limited permission expressly granted to you.

You may use a Linchpin Brief and client-specific recommendations internally for your personal or business purposes.

You may not, without prior written permission:

• Sell, license, publish, or publicly distribute our materials.
• Use them to provide competing services.
• Teach or present our frameworks as your own.
• Remove ownership notices.
• Use our name, logo, or branding in a way that suggests endorsement or affiliation.

You retain ownership of materials you provide. You grant us a limited license to use them as reasonably necessary to deliver the service.

Testimonials, feedback, and case examples

We will not publicly identify you or use your private engagement as a named testimonial or case study without permission.

If you voluntarily provide feedback, you may grant permission for us to use it. Any public use will be governed by the permission given and applicable law.

We may describe general patterns or de-identified observations when they do not reasonably reveal confidential information or your identity.

You remain free to share an honest review. Nothing in these Terms prohibits or penalizes a lawful, truthful statement about your experience.

Third-party platforms and links

The website and services may use or link to third-party providers, including payment processors, scheduling platforms, video-meeting services, email providers, customer-management systems, hosting providers, analytics tools, and external websites.

Their services are governed by their own terms and privacy practices. We are not responsible for a third party’s independent content, policies, availability, security, errors, or actions.

We may replace a provider or delivery method when reasonably necessary without changing the substance of the purchased service.

Privacy and data use

Our collection and use of personal information is described in the Privacy Policy.

By using the site or services, you acknowledge that electronic systems carry inherent security risks and that no transmission or storage method can be guaranteed completely secure.

Service-related communications are not marketing messages. We may send receipts, intake instructions, scheduling notices, reminders, deliverables, and other communications needed to administer a request or engagement.

Marketing email or text messages will be governed by the consent provided and applicable law. You may unsubscribe from marketing messages without affecting necessary service communications.

Website and service disclaimers

To the fullest extent permitted by law, the public website and general resources are provided “as is” and “as available.”

We do not warrant that the website will be uninterrupted, error-free, completely secure, or suitable for every purpose.

We make reasonable efforts to provide accurate and useful information, but public content may be incomplete, general, or outdated. You should verify material information before relying on it for a consequential decision.

Paid services will be delivered with reasonable professional care consistent with their agreed scope, but no service can eliminate uncertainty or substitute for your judgment.

Limitation of liability

To the fullest extent permitted by law, Align & Conquer and Luke J. Anderson will not be liable for indirect, incidental, special, exemplary, punitive, or consequential damages arising from the website or services, including lost profits, lost opportunities, loss of data, business interruption, or decisions made by you or third parties.

To the fullest extent permitted by law, our total aggregate liability arising from a specific paid service will not exceed the amount you actually paid for that service.

These limitations do not apply to liability that applicable law does not allow to be excluded or limited.

Disputes, governing law, and venue

Before filing a legal claim, you and Align & Conquer agree to make a good-faith effort to resolve the matter through direct written communication.

These Terms and any dispute relating to the website or services are governed by the laws of the State of Montana, without regard to conflict-of-law principles, except where applicable law requires otherwise.

Any legal action that cannot be resolved informally must be brought in a court with appropriate jurisdiction in Montana, except where applicable law requires another forum.

Nothing in this section prevents either party from seeking urgent injunctive relief when reasonably necessary to protect confidential information, intellectual property, systems, or legal rights.

General terms

Events outside reasonable control

Neither party is responsible for delay or inability to perform caused by circumstances reasonably outside its control, including serious illness, family emergency, natural disaster, government action, widespread technology failure, interruption of essential services, or similar events. The parties will make a reasonable effort to reschedule or complete the engagement.

Changes to these Terms

We may update these Terms for future website use and purchases. The effective date will be revised when material changes are made. The version accepted at checkout governs that purchase unless the parties agree otherwise in writing.

Assignment

You may not transfer a purchased service or assign these Terms without our written permission. We may assign these Terms as part of a lawful business reorganization, transfer, or succession.

Waiver

A failure to enforce a provision is not a waiver of the right to enforce it later.

Severability

If a provision is held unenforceable, the remaining provisions will continue in effect to the fullest extent permitted by law.

Entire agreement and priority

These Terms, the applicable checkout or service description, the Privacy Policy, and any separate signed agreement constitute the agreement governing the relevant website use or service.

If terms conflict, a separate signed service agreement controls first, followed by the applicable checkout or offer-specific terms, then these Terms.

Headings

Section headings are for readability and do not limit the meaning of a provision.

Contact

Questions, cancellation notices, refund requests, and other communications about these Terms or a service should be sent to: